sales page Workshop
Every month, in 30 minutes or less, I'll give you exactly what you need to write a high-converting sales page ... FREE.
No pitching–no kidding.
Coming in May, I'll share how to effectively use sexy bullets to pump up your sales page and make it super sticky for your average skimmer. We'll also cover the differences between features and benefits, and I'll give you a simple formula for combining them.
this month
Features, Bennies & Bullets
may 23rd, 10am pst/1pm est
Can't make it live? No problem.
I'll send you a replay.
Sexy bullets are gamechangers.
If you've got 'em, you're golden.
If you don't...well, that stinks.
Bullet points help condense and highlight the key features and benefits of your products or services. They are a great way to use short, punchy, and persuasive copy to slow down even the fastest skimmers out there.
how bullets are like hot molasses: sticky and sweet!
examples of awesome bullets and *meh* ones
exactly how many bullets to use on your sales page
a super simple formula for combining features and benefits
no siree bob
SPW isn't a dressed-up *workshop* that ends with a monster pitch . . .
Sales Page Workshop is meant for entrepreneurs and course creators who want to get started or uplevel their sales pages.
In 30 minutes or less each month, I’ll share my best tweaks and tactics for creating a *closing* sales page. The 30 minutes includes time for live Q&A. If you can’t make it live, SPW replays will be sent directly to your inbox and available for two weeks.
Grab your latte or lunch, a notebook, and let’s get started.
Meet Your Sales Coach & Copywriter
The Official Bio: Top-tier luxury sales professional for global publishing companies, sponsorships like the Grammys and Academy Awards, and digital marketing. Created and pitched 7-figure deals to C-level executives at Fortune 500 companies like Microsoft, Four Seasons Resorts, Coca-Cola, and Boeing.
TLDR: After 15 years of writing proposals and closing deals, I started Changemaker Marketing to help entrepreneurs and course creators write better sales content so they could make better money. I create copy for cash, and I can help you do the same with your sales pages.
“I now have the confidence to build my own sales page.”
After SPW, I know that my copy will cut through and speak directly tomy audience–crushing every objection. I can't wait to get the revised copy over to my page designer!
- Mariana Henninger
